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SEO - What they are and what they want

Tuesday, November 22, 2011 - Written by Netguava - 0 comments
Search engines use mainly algorithms to determine which pages to display in their search results. Intentionally getting those pages to rank is referred to as Seach Engine Optimization (SEO).

Search engines don't like spam, paid links, link farms, link schemes, and other methods to influence the rankings. They have published terms of service and these techniques are against their terms of service. They are often called blackhat SEO techniques. Search engines are smart enough to know all the tr

Developing a Corporate Writing Style

Thursday, November 18, 2010 @ 10:22:00 AM - 0 comments
Developing a corporate writing style will unify your company's communications and create a unique 'voice' that enhances corporate recognition and brand awareness. To ensure that your corporate writing style is applied consistently, you need a style-guide.
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